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How long does it take to write a response for a Public relations specialists

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Priscilla’s Answer

It depends on a few factors, the first one being, what is the medium for the message? Also consider how much research there is to do,

If I am given all of the information that is to be included in a press release, I can write one in an hour. If I need to do research, it can take a day or two. I’ve written a 30-second radio PSA on the fly in 15 minutes. Normally, I’d take one to five hours, depending on how creative it needs to be, and how many people need to give their approval.

Research time varies. If you need to do intricate background research that's not publicly available, it will take longer. If you just need to verify information about the company you’re working for, such as product information or details about personnel (CEO, CIO, Board of Directors, stakeholders), that can be done in an hour or so.
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K’s Answer

Hi Henry! There are many different types of public relations' responses. For instance, there's the standard news or press release, that could focus on introducing a new product to the market; sharing innovative company news; providing a response or opinion on a certain topic; or announcing an event. The type of response is usually timed to coincide with media outlet deadlines which can range from instant (like the TV news tonight at 6 p.m. ) or magazines that usually have a lead time of a few months (and you can check magazine's editorial calendars for deadlines and its plans for future topics to find the best fit for your information if there's time for that). Then there's something like crisis communications, which, as you can guess, is usually something that warrants a response quickly because of an emergent issue. Even then, most good PR companies will have prepped for those types of situations and have responses at the ready to distribute quickly (e.g.: food contamination). Hope that helps a bit! Best wishes.
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Sandra’s Answer

It really depends on what the PR specialist is responding to because the PR specialist needs to formulate a thoughtful response but also send it out in a timely manner. It can be as fast as a couple hours and as slow as a couple days.
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