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What's one of the easiest/most beneficial ways to gain more consistent clients in the film/video industry?
What's one of the easiest/most beneficial ways to gain more consistent clients in the film/video industry?
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3 answers
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BLESSING’s Answer
One of the most easiest ways to gain more consistent clients in the film/ video industry is by showing proof of your competence(works) and skills.
Honesty pays a lot and goes far beyond expectations. Good luck
Honesty pays a lot and goes far beyond expectations. Good luck
Updated
Christine’s Answer
Hi Malachi - getting experience on set (as a PA or even hanging around sets as an extra or volunteer) will help round your knowledge out about the types of people who work on sets. Later, when you develop more technical skills, understanding the relationship between team members will help you do your job better.
Once you find your niche--the role you want to play in the industry, building a client list often depends on doing a good job for whatever client you currently have. As you finish jobs, you'll have more work to show in your portfolio and your clients will be able to recommend you to their peers. A lot of the industry is "who you know" and "how your clients talk about you." So, I think focusing more on the work you have and building from there is more important than marketing tactics in the beginning.
Once you find your niche--the role you want to play in the industry, building a client list often depends on doing a good job for whatever client you currently have. As you finish jobs, you'll have more work to show in your portfolio and your clients will be able to recommend you to their peers. A lot of the industry is "who you know" and "how your clients talk about you." So, I think focusing more on the work you have and building from there is more important than marketing tactics in the beginning.
Updated
Steve’s Answer
If you are in school, look into internship opportunities. That's a fantastic way to learn how things work in the industry, play a valuable role, and possibly be hired after graduating or lead to another opportunity. If you don't have experience, consider working as a Production Assistant to absorb as much as possible and be helpful to everyone on the team. If you already have experience and are looking to gain more clients, consider getting different types of clients - e.g., commercial, corporate, film, television. When you're young it can be easier to cross pollinate between various types of clients, but as one gets further in specialization becomes important. Get as much exposure as possible. Find ways to network, if you can.