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When it comes to selling art?
Is it a good idea to sell through both a E-commerce website, and a website owned by myself at the same time rather than limiting myself to one option?
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4 answers
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david’s Answer
Do both. In fact, find as many avenues as possible. The E-commerce site will charge a commission, but will reach many more people, while having your own site lets you have a 'home' to market your products and provide feedback and info on new material that you sell. I would also use social media, if only to have an easy place to be accessible for questions. Look also for local craft fairs to attend. Good luck to you.
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Warren’s Answer
I don't do it because it requires so much upkeep. It's like keeping the shelves stocked and the prices marked in a grocery store. The technology will track your trends and you have to analyze the data in order to make strategic decisions. That's about as unartistic a process as there is. However, if it is your full-time job to produce art and manage your e-commerce, then it could be very fulfilling. The question is always whether or not you can generate sales.
After making and selling art on the side for about twenty years, I finally found an excellent business partner who manages all the business matters concerning my art. I do nothing after making the art and getting it to her. She keeps half, she earns it, and for me it's worth every penny.
After making and selling art on the side for about twenty years, I finally found an excellent business partner who manages all the business matters concerning my art. I do nothing after making the art and getting it to her. She keeps half, she earns it, and for me it's worth every penny.
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Ranee’s Answer
Selling on multiple platforms will give your name exposure online. It'll give people a much higher chance of finding you to buy. If you have your own site make sure you use a template or built it in a way that make it *easy* for users to see the product, choose a size, type, and other option. Before you launch your site, as an average person (who hasn't looked at it yet) what they think about it. Ask them of that think it's easy to buy your products and if anything is confusing about the buying process. Most people lose on their own site from simple fixes like.
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Billl’s Answer
It seems logical to do both but also keep track of which places are more successful for your sales and try to figure out why and apply what you learn to future outlets. Best of luck.