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What steps should I be taking to connect with industry professionals or companies, and how should I be using platforms like LinkedIn or networking events to explore job opportunities?

Being halfway done with senior year and having post grad be right around the corner, what are some tips to get yourself out there and continue to network to increase job opportunities?

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Subject: Career question for you

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Justin’s Answer

Hi Jenna,

Since you’re nearing graduation, connecting with industry professionals and companies now is a great way to jump-start your job search. Here are some strategic steps to take:

1. Optimize Your LinkedIn Profile

Professional Photo and Headline: Use a clear, friendly photo and make your headline specific to the field you're targeting, such as "Aspiring [Job Title] | Senior High School Student."

Detailed Summary: Write a brief summary that highlights your skills, interests, and goals, especially if you’re interested in a specific industry or role.

Showcase Experience and Skills: Add any internships, relevant school projects, volunteer work, or side projects that demonstrate your knowledge and skills. Emphasize technical abilities and soft skills.

2. Connect with Industry Professionals on LinkedIn

Search for Alumni: Look up people who graduated from your school and are in roles or companies you’re interested in. Reach out to introduce yourself, mention your shared background, and express interest in learning about their career path.

Engage with Industry Leaders: Follow and engage with professionals in your field by commenting on their posts and resharing relevant industry content. This can build rapport and increase your visibility.

3. Attend Networking Events

Career Fairs and Industry Events: Check for virtual or local job fairs and events, especially those targeted at students or young professionals. These events can help you meet recruiters and learn about companies hiring entry-level candidates.

Professional Associations and Student Organizations: Many fields have student chapters or young professional events (like the American Society of Civil Engineers for engineering). Attend these to build connections and learn about industry trends.

4. Leverage Informational Interviews

Reach Out: Ask professionals in roles you’re curious about if they’d be open to a short chat about their career path and current role.

Ask Questions and Show Interest: Use this opportunity to ask about their day-to-day work, industry advice, and insights on landing similar roles.

Express appreciation for their insights.

5. Build a Personal Brand on LinkedIn and Other Platforms

Share Your Work: Post about projects, internships, volunteer experiences, or any relevant accomplishments on LinkedIn. This shows your enthusiasm and builds credibility.

Comment and Interact: Actively engage with industry-related content to increase your visibility.

6. Follow Up and Maintain Connections
Stay in Touch: After meeting someone at an event or through LinkedIn, follow up with a thank-you message and keep them updated on your progress.

Share Opportunities and Offer Help: Even though you’re just starting out, share relevant information or connections when possible. It shows initiative and helps build mutually beneficial relationships.

Networking and connecting with professionals takes time, so keep a steady pace and remember that each conversation or interaction can help you grow your network and open doors for future opportunities.

Best of luck to you!
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Donna’s Answer

Start by ensuring your LinkedIn profile is complete and up to date with your professional details and volunteer experience. Don’t treat LinkedIn like Twitter or Instagram. Connect on LinkedIn with people from your contact list, as they likely have profiles too. This initiates networking and expanding your connections. Follow organizations in your desired industries, read posts, engage with them, and ask questions. See if professionals are willing to talk about their roles and responsibilities. Commit to having touchpoints with someone in your industry network at least twice a month. Also feel free to ask your connects to refer you to someone else they feel would be beneficial for you to speak too. Following these steps provides insights into networking events where you can set alerts for such opportunities.
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