What is the difference between majority in business and majority in marketing?
I want to either major in business or marketing, I thought they were the same but I don't know. #business #engineer #professor #marketing #students #doctors
3 answers
Corinne’s Answer
Nicole’s Answer
As I write this response to you in 2020, I wanted to share what may be considered a newer aspect of marketing. Within marketing, there is a career line, called MarTec which is shorthand for marketing technology. This is a type of technology that enhances marketers abilities to know and understand what their potential customers do or don't like (marketing major). When this type of information is legally obtained, it can be very useful in designing products that can be successfully sold(business major). In other words, my experience in marketing technology is that it can act as a sort of bridge between stakeholders that are focused on managing a business and stakeholders that are focused on growing a business.
Marketing technology contains tasks that can have a wide ranging emphasis on how much technology is actually used. Some of the tasks can be highly technical such as programming, with the use of statistics, while some tasks can be more qualitative such as social media engagement.
I hope that in addition to the other answers provided, what I have shared will be helpful.
Best of luck to you!
Mercedes Moreno
Mercedes’s Answer
Hi Nagesh, the two (general business and marketing) can be two of the same, such as the core classes but it is the concentration classes that will differ. For example general business you will focus on the overall business (accounting, business law, economics, finance, int. business, management) and in business marking you will have classes that focus on service marketing, retail, internet marketing, social marketing, international marketing, etc. The best way to find out which suits you the best is to take a class in each, you won't be wasting either class because you will need electives in your degree plan. Hope this helps!