Does "experience" always mean "professional experience"?

I see a lot of job/internship listings that require the applicant to have experiences in fields that suggest he may not necessarily need professional experience (a past position). For example, some social media internships require the candidate to have "social media experience: 1+ years". Would this be strictly professional experience, or should I apply if I've been fairly active on Twitter, Facebook, Instagram, etc..., for over a year? Should I email in to get a clarification, or should I apply anyway and know the answer if I don't hear back? #social-media #job-applications #qualifying-prospects

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